I just picked up Michael Gerber’s “E Myth Mastery”. This book has been around awhile since it was published in 2006 but still very relevant. Gerber has a few books in the E Myth vein but up to this point I was only familiar with his first.
If you are or have ever aspired to become an entrepreneur, this Gerber’s books are for you. His major emphasis is that to make a company a world class organization, the entrepreneur must focus on working ON the business not IN it. This is a very important differentiation.
I started reading this book because it is part of the curriculum for a class in entrepreneurial management I am teaching at a local university. As I read further, I will report back with some of what I think are his best points. I am very impressed with what I have read up to this point and would place it in the “must read” category for anyone running a small business.
Luther Maddy, ChristianManager.comEmail This Post